Guillermo Brown Lean Into Their Identity With This Nautical Away ⚓️
There is no mistaking the direction here.
Guillermo Brown have gone all in on their naval roots, and it starts with the badge. Swapping to a pennant-style crest instantly sets a different tone. It still carries elements of the original, but this version feels sharper and more in tune with the theme.
The rest of the shirt follows that lead.
A deep navy base keeps everything grounded, while lighter blue accents break it up just enough. The pinstripes are not static either. They fade as they run through the shirt, adding movement without overcomplicating the design. Carrying that onto the sleeves keeps the whole thing consistent.
There is a detail on the back that is easy to miss.
The graphic mirrors the structure of Estadio Raúl Conti, tying the kit back to home in a subtle way. It is not there to stand out immediately, but it adds another layer once you spot it.
Everything here feels connected. Nothing looks added for the sake of it.
A clear idea, followed through properly.
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