Discover the latest football kit releases, official shirt launches, and in-depth reviews from clubs and national teams worldwide.
Como’s New Adidas Kit Puts Local Businesses in the Spotlight
Como's latest Adidas kit launch celebrates the local entrepreneurs and independent businesses behind the city's identity. A thoughtful approach from one of football's most talked-about clubs.
London City Lionesses Third Kit: A Shirt Making Its Own Name
London City Lionesses' floral third kit is attracting attention beyond the club's usual audience. Could this be a breakthrough moment for women's football shirt culture?
Bayern Munich x MCM Kit 2026/27: Munich Meets Luxury
Bayern Munich Women and luxury fashion house MCM unite for a white football shirt featuring cognac detailing and the iconic Visetos monogram.
Athens Kallithea Third Kit 2026/27: Black and Gold by Kappa and Bureau Borsche
Athens Kallithea unveil their 2026/27 third shirt with Kappa and Bureau Borsche, featuring black and gold detailing, five anniversary stars and a campaign starring local rapper Half Quickie.
Denmark x ALIS x Hummel 2026 Football Shirt Brings Streetwear to the National Team
Denmark, Hummel and Copenhagen streetwear brand ALIS unveil a striking black and red gradient football shirt, blending Danish culture, fashion and international football.
Bologna Third Kit 2026/27 Celebrates 100 Years of Stadio Renato Dall’Ara
Bologna and Macron unveil a gold third shirt celebrating 100 years of their historic stadium, featuring the iconic Marathon Tower, embossed club crests and traditional red and blue detailing.
Lille OSC Flanders Kit 2026/27 Features Bold Flemish Lion Crest
Lille OSC and New Balance celebrate the heritage of French Flanders with a striking shirt featuring the region's black lion on a yellow crest, replacing the traditional LOSC badge.
Hannover 96 Special Kit 2026 Celebrates 80 Years of Lower Saxony
Hannover 96 and Macron celebrate Lower Saxony's 80th anniversary with a striking civic-inspired shirt featuring the Hannover city coat of arms and a distinctive split design.
FC Twente Fourth Kit 2026/27 Celebrates Scottish Friendship with Stranraer
FC Twente and Castore unveil a tartan-inspired fourth kit celebrating the club's unusual Scottish connections, from Scott Booth and Rob McKinnon to the Stranraer Tukker Clan.
BSC Young Boys Women’s Purple and Gold Kit Celebrates a New Identity
BSC Young Boys Frauen unveil a distinctive purple and gold shirt shaped with input from their own players, as more women's teams establish unique identities.
Troyes Third Kit 2026/27 Celebrates the Three Great Lakes of Champagne
ESTAC Troyes unveil a shimmering blue-green third shirt inspired by the three Great Lakes of Champagne, complete with aquatic detailing and a reflective crest.
Cambridge United Syd Barrett Fourth Kit 2026/27 Pays Tribute to Pink Floyd Founder
Cambridge United honour Pink Floyd founder Syd Barrett with a special fourth kit inspired by The Madcap Laughs and Shine On You Crazy Diamond, launched for World Mental Health Day.
